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Graphic Designing

Aqiq Collection

Where Fashion Meets the Streets

Bold and sophisticated flex design for Surat’s leading women’s apparel chain.

Aqiq Collection is a renowned women’s apparel brand with multiple outlets across Surat. The project’s main goal was to create a flex banner that not only showcased their latest collection but also strengthened their visual identity across all branches. I designed with a focus on modern typography paired with elegant imagery that resonates with the brand’s urban yet culturally-rooted audience. The color palette was carefully chosen to reflect both premium quality and approachability. Strategic placement of product shots ensured the garments were the center of attention, while the branding elements maintained consistency across outlets. The design had to work both at street level and from a distance, ensuring high visibility in a busy retail environment. Attention was paid to balance between promotional content and brand reinforcement. By collaborating closely with their marketing team, the final product aligned perfectly with ongoing seasonal campaigns. The flex was printed on high-quality media for sharpness and weather resistance. The result? A noticeable increase in walk-ins during the launch period, with customers recognizing and connecting to the brand instantly.

Aqiq Collection

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