The Qutbi Boutique Store in Mumbai wanted a logo that balanced high fashion with cultural sophistication. I used a refined, calligraphic font for the brand name, paired with a minimal floral frame to symbolize elegance. The pastel pink and black combination created a chic, modern feel that appeals to boutique shoppers. The design translates seamlessly across clothing tags, signage, and digital platforms, creating a consistent premium identity. It has become a central part of the boutique’s visual charm, attracting style-conscious customers.